CASE 2
I am a new civic technology entity
- Know your context
- Know your vision
- Explore your market
Know your context
Know your vision
Explore your market
While we will show there are several factors to consider when deciding what funds to pursue and how to structure your organisation, an important strategic consideration is your own (and your organisation's own) existing social and professional network. Accessing funding is a very social exercise in the sense thatinteraction and trust matter (even when it's suggested that they don't). Thinking about how to first use your own networks better (where trust has already been established) can give you the space to then think about how to diversify your network for the organisation as a later step.
Use your networks and communities to learn more about specific types of clients that exist within your environment. The world of financing and funding is imbued with many open secrets i.e., specific clientsand entities that have a long history of consistent practices that may be risky or may offer opportunities. Do your own due diligence - this is an important empowering act for an organisation in disrupting thetypical giver-receiver dynamic.
You can look at path deviation as an area of risk which combines reputational and impact risk. Pretty much all funding partnerships present the risk of deviating an organisation from its own strategic path,as it focuses on the outputs for a project that may not strictly align with your own strategy. As noted, "Business goals and impact goals should be kept as aligned as possible, and when they conflict this should be made explicit".
Across funder types, many are still very excited about the potential for technology - both for investment and impact. However, this opportunity may not be a permanent window. As technology becomes mainstream and embedded within individual institutions, the required skills are becoming more normalised. This means leveraging the opportunity while you still can, but also for the future by beginning to define what is specific about the technology skills you offer.